We feel the best way to attract students to a program relies on promotion that is clear about tangible value and clearly answers the "so what?" regarding topic. Sharing "behind-the-scenes" snippets, short-form video, pull quotes establish interest and a sense of authenticity. Since students are often "time-poor," emphasize the timing and format— 60-minute talk followed by a high-energy, interactive Q&A. Finally, tap into the "fear of missing out", how skipping or missing out on the message effect by shared student experience.

Photos for any marketing or promotion can be found below. Include Dr. Lori Hart in your posts @drlorihart and @with.the.hart.collective.

The speaker is comfortable working with all types of setups. Please aim to accommodate these requests as closely as possible.

• Every speaking area will need to be well lit.

• Auditoriums: curtain down, house lights up 

• Ballrooms and Other Flat Rooms: A raised speaking area is preferred (at least 8’x8), full lights up.

For the Speaker:

• One handheld wireless microphone.

• LCD projector with an HDMI cord, screen, and a support cart with an electrical outlet for the speaker's laptop (Speaker provides their own computer).

• Flat-top stool or a small table on the stage for water.

• One small bottle of water per presentation.

For the Pre-Program & Introduction:

• Music playing as participants enter is encouraged but not required.

• A separate podium with a microphone set off to the side for the person giving the introduction.

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Tone: High Energy / Anticipatory / Engaging

The Intro:

Dr. Lori Hart is the Founding Partner of The Hart Collective, an agency dedicated to making the higher education experience safer, healthier, and rooted in stronger relationships. For more than three decades, Lori has been the trusted voice universities, international and national fraternities and sororities, and thousands of students rely on to turn complex, messy challenges into systems that actually make sense.

Her work is shaped by the experiences that shaped her: summers as a camp counselor, serving as Chapter President of Alpha Omicron Pi Fraternity, and learning from the three institutions she proudly calls home: Auburn University, the University of Montevallo, and Georgia State University. Those experiences continue to influence her approach to connection, community, and human behavior. She’s also a Girl Scout Leader so that work might show up tonight as well.

Every year, Dr. Hart travels the country, steps onto countless stages, asks the hard questions, and challenges people to think differently, all while reminding us that strong relationships aren’t just helpful, they’re what keep us happier and healthier.

Dr. Hart brings humor, clarity, and humanity to every room she enters. As she steps into your room, get ready to laugh, engage, learn, and make the world a little bit better.

Please put your hands together and help me welcome the one, the only… Dr. Lori Hart!

To ensure the speaker's message doesn't evaporate the moment students leave the room, you need to bridge the gap between inspiration and daily habit.

• Deploy "Nudge" Content: Send out a series of micro-lessons, "challenges" or impact statements/slides from the presentation. Breaking the keynote down into bite-sized, actionable prompts prevents cognitive overload and keeps the themes top-of-mind.

• Establish Peer Accountability: Create a dedicated space on your meeting agendas, where check-in with yourself and others on how they are applying the speaker's advice. Peer validation is a powerful motivator; seeing a classmate succeed using the speaker’s framework creates a "social proof" loop that sustains momentum.

• Gather Feedback: If you are surveying those in attendance, ask that they make a commitment to be a part of the challenge or change that was identified and discussed. Position or not, all members of a community contribute. If you gather feedback about the speaker or the message, we invite you to share it back with us so we can improve the program and promote its impact to other audiences. 

Prior to your program, you will receive an invoice. You have 15 days following your program to remit payment before additional fees will be applied.